On-Demand Webinar: What’s a Sport Team Sponsorship Worth? A Data-Driven Discussion on Valuation
- July 18, 2024
- SponsorPulse Staff
In our latest webinar we took a deep dive into SponsorPulse’s Opportunity Value that provides transparent, data-backed insights to guide your investment decisions. Get insider knowledge on how sponsorship deals are valued and what you need to know to ensure you're not overpaying or underinvesting.
Here's what we covered:
The current landscape of sport team sponsorship valuations
Practical steps to align sponsorship investments with expected returns
The methodology behind SponsorPulse’s Opportunity Value
Case studies and success stories from leading brands
Learn how to maximize your return on investment in sports sponsorships using data-driven insights from SponsorPulse Opportunity Value. Watch On-Demand Today 🔽
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Speakers:
Adam Mitchell, Chief Executive Officer, SponsorPulse
Adam brings over a decade of experience in major sponsorship transactions as a buyer, seller, and consultant. He began his career with KraftHeinz and Labatt Breweries of Canada, activating sponsorship deals. Later, as Head of Olympic & Sport Partnerships at CBC/Radio-Canada, he managed a $100MM sponsorship portfolio for Rio 2016 and Pyeongchang 2018. Frustrated by the lack of transparency in sponsorship, he founded SponsorPulse to create an actionable source of truth for the industry.
Adam Gareau, Chief Customer Officer, SponsorPulse
Adam has more than a decade of experience consulting and delivering insight on every part of the sponsorship journey for brands, properties, and agencies across North America. On the brand side, Adam’s led the strategy for multiple popular brand’s initiatives to build, optimize, and measure sponsorship portfolios – from initial landscape analysis down to measuring the effectiveness of experiential executions.
